Euthanasia Right (to Die) Or Wrong Essays - Euthanasia

Euthanasia: Right (to Die) or Wrong? There is no denying the controversy associated with the topic of euthanasia. There are many opinions allied with the right to end one's life if they are suffering. Some groups feel that it should be illegal, others feel it should be legalized. Regardless of opinion, the question remains: Should a person be given the option to request assistance in dying? (www.relgioustolerance.org) Euthanasia comes from a Greek term ?good death?. However, the word has gained a much more complicated meaning in the recent times. Euthanasia is a rationally, considered plan to end a life because of pain and suffering due to a terminal illness. (www.rights.org) Euthanasia is often confused with assisted suicide, a similar event with a much different meaning. Assisted suicide consists of a person administering a drug in order to help another in committing suicide. There are two kinds of euthanasia. Passive euthanasia occurs when a person is in a persistent vegetative state (massive brain injury resulting in a coma and will not likely recover). Life support would be removed, or all medical procedures would be stopped. In active euthanasia, death is caused through a direct action. (www.relgioustolerance.org) Despite the fact that it is not a crime in Germany and Switzerland, active euthanasia and assisted suicide remain illegal in most parts of the United States. Suicide itself is not a crime. (Originally, the person's possessions were property of the government if their life ended in suicide.) The assistance, whether it is active, or simply the distribution of drugs that will end one's life, could send a person to jail for 14 years. Laws are strict concerning this issue because the government feels that a person wishing death upon themselves is not stable, therefore its is not considered a legitament decision. (www.rights.org) Many surveys have been given to the public, in quest of a response to the question ?Should euthanasia be legal. Resent results have shown that 57% were in favor and 35% were not. Currently, euthanasia has been legalized in Oregon under the following conditions. ? The person: - must be terminally ill - have 6 months or less to live] - make two oral requests for assistance in dying - must make one written request for assistance - must convince two physicians that she/he is sincere, is not taking action on a whim, and that the decision is voluntary - must not have been influenced by depression - must be informed of the ?feasible alternatives, including, but not limited to, comfort care, hospice care and pain control.? - must wait 15 days.? (www.religioustolerance.org) Assisted suicides by someone other than a doctor or administration of carbon monoxide or injection remain illegal in Oregon. Many other states have taken a stand in this topic. In both Washington and New York, the Court of Appeals stated that it was unconstitutional to criminalize a doctor for assisted suicide of terminally ill patients. Despite this statement, the US Supreme Court declared that a normal US citizen was not entitled to the decision of assisted suicide. There still are many complications related to this topic, so the issue remains on a state to state basis. The conflict perspective on euthanasia holds strong, and this is thanks to many religions that are against the act. Many religions, such as Christianity, believe that God created life, and he should be the one end it. (www.relgioustolerance.org) Christians, Muslims, and Jews also believe that committing suicide is committing a sin, and that God would never give them a situation that they could not handle. (www.euthanasia.com) Some also even state that suffering is good because it gives a person ?a divine opportunity for purification?. (www.relgioustolerance.org) Obviously, there are non-religious reasons why some people feel euthanasia should remain illegal. One popular belief is that it is unnecessary because there are alternate treatments available to end or ease symptoms. The solution to this would be to make care more widely available. (www.cmf.org) Some believe that many people wishing to end their life will change their minds, and euthanasia will kill them before the can rethink their decision. In suicides, less than 4% actually kill themselves. Many decisions are based on depression, not pain, and depression is curable. (www.euthanasia.com) Yet, the strongest opinion does not necessarily concern the

Its okay to break these resume rules

Its okay to break these resume rules Those of us who have spent any amount of time in the job market have undoubtedly devoted a great deal of blood, sweat, and tears to getting our resumes just right. We know the prize that’s at stake and the level of competition we’re likely facing in pursuit of our dream job, so putting in the extra time and effort to getting things just right is time well spent, and a worthwhile investment in our professional futures. And nothing sinks your chances of getting hired quite so quickly and absolutely as a poorly crafted resume. Every job seeker carries the weight of their resume as they mold and shape it in pursuit of perfection- and although the perfect resume may never be an attainable goal, that certainly doesn’t stop us from trying. This includes carefully following all the well-worn rules of resume writing that we’ve convinced ourselves are set in unmovable stone. But the truth is, they aren’t, at least not anymore. The rules for job hunting have c ertainly changed over the past several years, so doesn’t it stand to reason that the rules for resume writing have changed as well?Let’s be honest- the merging of technology and culture have changed nearly every aspect of how we live our lives and continues to tear down all the old rules and ways of doing things, and job hunting and resume writing are no exceptions. Those who are best at keeping up with the breakneck pace of change, and resisting getting mired down in stodgy old rules, are best positioned for success. On top of this, a little strategic rule breaking- when applied effectively- can really help you stand out from the crowd and grab the attention of the gatekeepers who stand between you and your next job.Hopefully by now we’ve convinced you that it’s sometimes okay to occasionally break the old resume rules in pursuit of your next job. Let’s take a closer look at some specific rules that are now ok to break.No storytellingWe’ve all heard before that a resume isn’t a venue for you to tell your life’s story. Rather, it should primarily be a tool to tell potential employers what value you offer. Not anymore! Today’s employers are interested in learning more about your personal brand- what makes you a unique individual as well as your specific value proposition. They want employees who’ll fit well in their culture and support their mission to promote their unique brand, and they want to know what makes you tick and what motivates you.Your resume could- and should- be a holistic document that chronicles your passions, pursuits, and key professional decisions as well as your work achievements. When writing your resume, don’t shy away from telling your story- when weaved effectively into your professional journey, it’ll help you stand out from other potential candidates and make you seem like much more than a boring, bulleted list of job responsibilities.Quantify everythingThe old rules of resume writing often dictated that if an achievement can’t be mapped back to the bottom line numerically- we’re talking about things like revenue, percentage growth, and numbers of new customers here- then it isn’t something worth including on your resume. This is simply not true! Today’s savvy employers can appreciate and recognize the value of contributions that don’t always translate immediately to a company’s bottom line. Perhaps you came up with a helpful or intriguing new idea or work policy at your old job that you can’t tie specific numbers to. That’s okay. As long as it supports your personal brand and message and demonstrates your value as a potential employee, include it!Keywords everywhereNothing puts hiring personnel to sleep faster than an endless pile of resumes that are all laden with the same overused keywords in an attempt to convince them that you’re â€Å"in the know† when it comes to the industry. A resume that’s nothing but keywords runs the risk of making you seem robotic and less like a human they’d like to work with. Sure, keywords are important and should be used strategically, but forcing them awkwardly into everything on your resume can make your document come off as boring and artificial. Don’t be afraid to have a resume that shows that you’re an actual person- and preferably one that they’d likely enjoy working with!There you have it- a few of the old rules that you may want to consider leaving behind when crafting your resume. In the end, don’t forget that at some point in the job-searching process an actual person is going to be tasked with reading and evaluating your resume, and they’ll likely want to know what makes you you as much as what you potentially offer their company’s bottom line.

Macro Economics - summary A Better Way Essay Example | Topics and Well Written Essays - 1000 words

Macro Economics - summary A Better Way - Essay Example Another beneficial factor for the increase in productivity is reorganization of labour force that has led to â€Å"fulfilling wants that had been unmet or may be even unknown.† (Page 5). Reorganization from trade also helps in creating more efficient deployment of labour economy wide as resources are shifted to their best uses as the producers seek comparative advantage in market place (following Ricardian comparative advantage). Higher productivity also helps in increasing the state of employment in the economy because higher productivity promises higher profits implying higher income for people. Higher income means higher demand and so there will be increase in investment and more creation of jobs. Furthermore, higher productivity provides the worker with more leisure and there by an opportunity to enjoy whatever they earn. This march to livelihood was not achieved in one day. After achieving self sufficiency in food grain with the advent of electrical appliances for cultiva tion, agriculture became capital intensive and freed up labor made their plunge to the industrial sector, thereby preparing a base for the tertiary sector to flourish. But the trend in productivity has been choppy. This has been â€Å"due to business cycle upturns and slowdowns as well as longer-term economic trends.†(Page 8). To make the increase in productivity continuing it is important that improvement in technology continues. With more improvement in technology there will be much more improvement in productivity. Technological improvement would bring in more sophisticated technologies which would help in improving the quality of work, save time and thus help in bringing down the costs. Again trade also makes a powerful impact on the overall efficiency of the economy. Productivity gains from trade stands for the operation of open markets. Due to expansion in trade it has now become possible to produce goods in those

Begin writing your funeral Essay Example | Topics and Well Written Essays - 250 words

Begin writing your funeral - Essay Example I want people to be able to write notes to my family and post them in a box about what their favorite memory with me was or perhaps how we met. I want my family and friends to be able to read these thing afterwards to be consoled. Funerals are not comfortable and I would hope that mine would be something that people would want to attend and not feel comfortable. I want people to hear my favorite songs playing in the background or at least songs that are uplifting such as â€Å"Hallelujah† by Rufus Wainwright (2001). I wish for my closest friends and family members to stand up and tell funny things about me such as stories or my quirks. One thing I want read at my funeral would be something I have written so it is a personal note. Ideally, I would love to have it on video so it can be played. I also would really like for my family to compose clips of their favorite candidate photos of me so that it leaves people

Physical science Essay Example | Topics and Well Written Essays - 250 words

Physical science - Essay Example prejudice and stereotypes; â€Å"lawn maintenance schedules are inconvenient.† This is a misconception because it is based on faulty information; lawn maintenance schedules can be efficient depending on the level of grass at which one wants the lawn to thrive. One may want a thick, manicured, and lush grass garden; alternatively, one may want a simple lawn of short grass. The internet and other credible sources present a wide variety of scheduling resources and systems for lawn owners depending on the level of maintenance one wants to achieve. The second argument is based on inductive reasoning; â€Å"turf becomes better the more it is irrigated.† This is theoretical and a misconception due to lack of biological and chemical knowledge; in Arkansas, more fine turf is destroyed as a result of overwatering than from under-watering. Lawns should be watered early in the morning and once a week in the summer months. Research shows that most cultivators of bermudagrass spend less on water than those who use zoysiagrass. The third argument is based on red herring; â€Å"lawn maintenance is expensive as compared to xeriscaping gardens, which take up less water†. This is a red herring argument since it diverts the topic of lawn maintenance to the water issue. While it is true that water is a problem in the United States, lawns can be effectively watered to reduce wastage. Watering in the heat of the day is ineffective. Watering late in the afternoon is less costly and an effective way of maintaining the

Amazon SWOT Analysis

Amazon SWOT Analysis Amazon is an american electronic commerce company that has become an icon of internet business. Jeff bozos founded the company in 1994 and launched it online in 1995 as an online bookstore. However, the logo soon became symbolic as they started to sell everything from a to z. Time magazine names bezos 1999 person of the year and said, bezos vision of the online retailing universe was so complete, his amazon.com site so elegant and appealing that it became from day one the point of reference for anyone who had anything to sell online. In 2001, amazon.com reported a fiscal loss and over a couple of years they laid off over 1000 workers. But, this set back did not discourage bezos instead he came up with the idea of joining forces with other retailers to sell their products online through amazon.com. So, through hard work and determination bezos has been able to turn the simple online bookstore from its early beginnings into the global phenomenon that is amazon.com. INTRODUCTION OF AMAZON:, Amazon is one of the largest internet retailing company in the world, that sells from books to electronics to potential buyers from all over the country, it is well known to have cheaper prices for their items, and having great expertise in making sure their customers needs are met at all times (Amazon, 1996-2010) Amazon has been in business for so many years to where they will not be undersold to any other company that are trying to compete with them. The products are displayed with great advertising publish with using the press release, competent customers who will invest their products to be displayed through amazon to make money, and great policies that show lower rates, When the customer is needing for their product to shipped to them (amazon, 1996-2010). Amazon has always kept their prices to a minimum, to where most customers will use Them around the holidays, to have the products sent to their families that live in further Countries. There have been customers that apply for a career at amazon, making money Just sitting at home, waiting for potential buyers to show interest in wanting a great Quality product that they would not find cheaper at any other retail store, such as target, Sears, and toys R us (amazon, 1996-2010). Amazon has a type of behavior that it shows customer satisfaction as being no.1, that if a product is defected, it would not cost anything to have it sent back to them. The product will be returned with one that is new and will have warranty. SWOT ANALYSIS:, Amazon.com has become the king of its own private little industry. The only problem with being the king is that everyone wants your throne. While Amazon.com has many strengths and opportunities it has threats and weaknesses, too. STRENGTHS: Well established web brand Loyal customers base of over 12million shoppers Distribution facilities to handle growth and fulfillment Leader in use of technology to delivery targeted content Excellent offline customer service Amazon has moved away from being a low price supplier of books toward a focus on delivering outstanding service at a price, WEAKNESSES: Too much diversity in their product line and Amazon.com could risk damaging its brand name. There is the potential for confusing their clients Shipping costs could be a deciding factor on whether a customer buys from Amazon.com or goes to a traditional store. More online retailers are offering free or discounted shipping and some, such as Wal-Mart, offer site-to-store free shipping. Need to restructure business to drive toward profitability has meant upward pressure on prices No offline brand presence Insufficient community added value No telephone support OPPORTUNITIES:, Opportunity to establish itself as a global mass merchant leader in the online shopping arena Building community events around the brand would help create brand affinity as well as loyalty Establish 247 hour telephone support for customers and order processing Frequent shopper discounts will increase retention and repeat purchases Further offline partnerships can potentially help Amazon by allowing customers to return products offline stores. Amazon has an opportunity to Create a higher international market segment. Also can make Strategic alliances with companies. THREATS:, Competitors such as Barnes and Noble, eBay.com, and half.com. Book publishing companies could start up own website and get rid of the middleman companies The continuous changing of trends in the marketplace. Amazons lack in-depth community leaves it exposed to customer being attracted to competitors with more in-depth content. AMAZON.COM KEY SUCCESS STRATEGIES:, CONTINOUS INNOVATION The areas of innovation shown by amazon was the use of collaborative filter technologies which allows customers to evaluate books on a one to five star rating system and browsers can rate which reviews are helpful and which are not. The site offers peep into books contents index and beginning pages with a search inside the book feature that allows customers search the entire text of 120 000 books- about as many times as are in Barnes Nobles bookstore. Amazons .com one click shopping lets buyers make purchase with one click. Another innovation is the syndicated selling networks. Through this network or association, amazon.com has a cross product programme that enables those who visit those associate sites to purchase several titles across multiples product lines, from single source. In addition, almost all web search engines are members of the associate programme with hotlinks on the entry of every research page, its like amazom.com has a store on every major mall around the wall, i.e. clever advertising Amazon .com has also established itself as an electronic market place enabling merchants of all kinds to sell items on amazon.com. It powers and operates retail websites for Target, the NBA, Timex, Marks and Spencer. Amazon.com cards offers every visitor the ability to send free cards to friends from its web site, these creates an opportunity to set new customers as well as keep current customer happy, because the recipients of the those cards must visit Amazons website to view the personalized messages. VALUE ADDED SERVICE TO CUSTOMERS In a competitive environment, amazon.com has scaled through as a firm with the offer of value added service as its competitive advantage which includes courteous, personalised customer services. Amazon.com personalised the storefronts for each customer by providing more useful information and more choices that could not be found in neighbourhood bookstore. This Allows customers communication flows, information site on products, quality, praise, complaints, rating, featuring, description, reviews, comparison, discussion, problem report, information statistics, ranking prices, discount, e.t.c thereby building its customer relationship management (CRM). Through this (CRM) Amazon were able to record customers reading habits, buying habits and buying trend, which allows Amzon.com to offer different promotion and selling strategies tailored to meet customers demand and needs. Amazons diversification into other types of services (music, video, home improvement and auction) also enhances their competitive advantage because all other services links back to them faster than their competitors can duplicate. Amazon.com offers services beyond discount, for example; the ability of the site to allow students search book of related topics for their projects, search for books in foreign languages or out-of-print, provides information about its products editorial contents in the form of reviews, interviews, excerpts, purchases, circles and related recommendation made for deeper exploration of the site, provide information for those who cant remember a book or video or are looking for a sound bit , but dont remember exactly what they want. UNBEATBLE LOGISTICS Amazon.com offering for fast, inexpensive shipping has helped the firm to overcome the lag between purchase and delivery of a product. For a $79 annual fee, Amazon.com prime offers unlimited free express shipping for most items. At amzon.com customers orders are handled in-house and to achieve this they established distribution centres and each distribution centre is equipped with the latest material-handling equipment technology. For instance, each distribution centre has a pick-to-light system which uses a terminal display mechanism to guide a worker through the picking and packing process; frequency technology is used to direct workers to warehouse locations with a radio signal, and voice technologies which allows computers to communicate instructions to workers. 2. Current Strategic Situation Amazons mains resources and capabilities: , The presence of strong as well as effective leadership in todays organization imposes a great responsibility to the organizations team and management networks as leadership implies the overall capacity of the organizations performance like for instance, in terms of operations and research development. It can be said that Amazons resources and capabilities can be divided in the management of the company specifically their leader which is Bezos, the ability of the management to effectively use strategic supply chain management and aligning it with their business process and information technology, their competitive advantage in the online market, and the financial resources that it gains through its successful approaches. There are various resources in the enterprises such as human resources and customer resources. First of all, concerning human resources, AMAZON COMPETITORS: , Amazon.com has major competition including such well known business as below Ebay.com EBay is Amazon.coms prime competition for its online auction services .Ebay.com is also on the Internet and it is much larger than Amazon.com and offers live auctions and bidding for customers. Amazon and eBay all provide generally similar information, but additional information is provided based on the companys primary of sales method. Customer product reviews are one piece of extremely valuable data for making purchases that is provided by all three companies. One difference is that since Best Buy is a retailer that primarily focuses on driving sales through physical stores and they have a place where customers can go to physically touch and feel their products, they have the ability to provide information that is less extensive on their website Barnes Noble.com Is an internet commerce branch of Barnes Noble Inc. which includes physical bookstores that have been designed with comfort and convenience. It receives more than six million unique visitors per month to its Web site, www.bn.com. It is perhaps their largest competitor. Barnes and Nobles and Amazon.com are competing, but both stores and other online stores recognize what works and are studying one another often duplicating one anothers business strategies. This has resulted in them having more similarities than differences and it helps the consumers find similarities across the Web such as; When a description of an item is given, Amazon and Barnes and Nobles both place the shopping cart option prominently displayed to the upper, right portion of the screen. This makes it very efficient and useable for the viewer and they do not have to search around the page for this button. (Clementina Imobhio May 5, 2001) In pricing, both Amazon.com and Barnesandnobles.com display the average price for their items above their own discounted rates so that the users feel as though they are saving money. (Clementina Imobhio May 5, 2001) Both sites are Flexible, there is an option of buying things at a later date and placing them in the shopping cart temporarily. This option is called the wish list and it is displayed just beneath the Add to Cart button. Users can access this saved information and access it on their next visit. (Clementina Imobhio May 5, 2001) Both sites offer Security that provides safe shopping, privacy and efficiency by requiring customers to join as members at a certain point during a transaction. Membership is free and requires an email address, full name, home address and phone number. It allowing customers to maintain an order status and helps provide a history of what they bought. (Clementina Imobhio May 5, 2001) C) Wal-Mart.com Wal-Mart has experienced success internationally because of its ability to transport the companys unique culture and effective retailing concepts to each new country. They respond to customer needs, merchandise preferences and local suppliers. Business strategies that have helped Amazon.com to enhance its competitive advantage are The first strategy, cost-leadership is pursued by Amazon.com by differentiating itself primarily on the basis of price. Due to this strategy, Amazon.com always makes sure that it offers the same quality products as other companies for a considerably less price. Its third strategy is long-tail, Amazon only started the online retail business with books, but now it sells everything from toys to books and is looking in future to sell more and more products. Unlike its competitor Amazon.com didnt maintain huge inventories of books; it relied on wholesalers to supply books on time. The most obvious benefit of this just-in-time procurement system was that it multiplied inventory turns and reduced working capital requirements. Amazon saved money on everything except people and computers. Amazons investment in computer technology was focused on software rather than hardware. In that sense Amazon.coms business strategy involved maintaining Unique resources, its people. Amazon did more than just sell books; It also provided a range of services including information about books: interviews with authors, book reviews and recommendations from other customers and media, links to other sites, new release information and more. Stakeholder Analysis: . A) . Government Agencies The Federal Communications Commission, is a commission that defines the broadband to meet customer broad communication needs and desires. B. Labor Unions Since Amazon is an online buying center, there are no labor unions. These unions exist when there are enough in center employees to need protection as an employee. C. Completing Organizations In the technical products and systems market, competitors are looking towards opportunities to get ahead of others. The best thing for Amazon is to push forward ahead of the competition because of their diverse background and continue their surge for new customers. D. Employees Failure to remain competitive will affect the employees. The president is about making cost cuts to improve profits which in turn will cut the salary of current employees. Layoffs are the first method most often in making cost cuts. E. Suppliers The suppliers for this company include the sellers that offer their personal products for sale, as well as the partnerships Amazon formed. F. Customers Amazon.com caters to people of all ages and discretions. These customers include seniors, baby boomers, generation X, and generation Y. Each group have a percentage in the population of customers with tastes for different products 3. Strategic Direction for the future Strategic Management The main area we will look at is Amazons strategic management capabilities, we will look at the External factors that have influenced Amazons stratgey and the Opportunities and Threats this industru poses. We will also look at the strengths and weakenesses that Amazon have to address these threats and take advantage of the opportunites presented to them Firstly it is necessary to conduct an external analysis of the environmnet that may have influenced amazons strategic management decision. We will look at the PEST analysis model that may have influenced Amazons strategic planning. The main two external factors that influenced amazons strategies were Political These factors address legal issues such as trading laws etc. The low sales tax in seattle was one of the factors that encouraged Amazon to set up their first distribution center Technological Factors Introduction of new technology can create new markets. The main reason for Amazon setting up an online store was the growth in the use of the world wide web technologies and their ability to offer a flexible service online. Ansoff matrix: Amazon seem to have chosen two of the four growth strategies: 1. Market Development Â- through the opening of distribution centers and the launching of websites in the UK and Germany Amazon offered their existing goods and sevices for sale in new markets. 2. Product Development Â- through the acquisition of several online companies such as pets.com and drugstore.com Amazon could offer new products for sale in their existing market Based on these strategies the following mission statement has been formulated: Our vision remians being the Earths most customer centric company, the best place for customers to find and discover anything they want to buy online In addition Amazon wish to achineve the objective to become the best place to buy, find and discover anut product of service available online. In line with this and the growth strategies adopted to do this Amazon will continue to enhance and broaden its brand, customer base and eCommerce expertise Recommended Solution Implementation Technology Integration and RD Amazon.com should increase expenditure in the research and development arena. We believe that Amazon should prepare itself for additional telecommunications implementations such as high speed internet and network security. These types of implementation, though representative of considerable RD costs, are probably most significant factors that etailers must prepare for near future. As users, connections increase in speed, any delays on the part of the etailer they are connecting to will become obvious and less tolerable. Amazon can stay ahead of the pack by preparing a unique and comfortable interface for the users. Strategic Cost Analysis Amazon.com should also use Strategic cost analysis process where identify the firms value chain, diagnose the key elements that drive the costs of each value activity, identify competitors value chains, develop a strategy to lower relative costs by controlling cost drivers, ensure that any cost reduction does not erode differentiation in service and test the cost reductions if its sustainable in the end of the analysis. Differentiation They should also consider by costs by determining Differentiation where the process goes as determine who the real buyer is, identify buyers value chain and put in rank order the buyers reason to purchase, asses the current potential sources of diffentiation, identify the cost of these resources, design a value chain to maximize value relative costs, test for sustainiablity and reduce costs in activities that do not affect the chosen forms of differentiation. Inventory; There are programs built to be extremely user-friendly, and most offer great support along the way of usage for online businesses to maintain the book database. Amazon should invest in software to best highlight and maintain the data on the site and importantly back up systems. Keep inventory accurate and up to date; This is also an important aspect that Amazon can out beat its competitors with as this is first step towards building a long-term relationship with that customer. Inventory of the books stock-out and sold out will be kept up to date on the site. Visionary Informative A picture is worth a thousand words; Uploading pictures by decreasing explanations or descriptions could attract customers attraction and curiosity in exploring the book. Somehow it boosts up sales compared to other online booksellers who give attention in words. Product Review Information; In case of books, editorial reviews are provided by the company and it applies for all books. Customers can also rate each others review. A rating is placed against each review so that customers can decide whether to read or not based on that. Most online booksellers do not include this but they display the customers satisfaction on the delivery service provided by them which is less important to boost up sales. People out there want to pay you for your books; Amazon should use own merchant service account or a service offered by a listing site, make sure that customers can buy books quickly and painlessly with a credit card while you have them on the brink of finalizing said purchase. Dont judge a book by its cover; First impressions are lasting impressions. When a customer receives the book theyve ordered, make sure the first thing they see is a product and package that you are proud to have supplied by using use clean, new boxes without writing (or envelopes for low-cost paperbacks) for shipments. Customers will be expecting an excellent service but if its vice versa then they are chances for them to switch to other online retailers. Keep customers in the loop on everything; Amazon should update the status of order to customers on the order made and also keep them in loop by e-mail the listing service directly with questions about their orders and keep updating the latest events and new stocks of books through emails. Shipping Delivery Follow-up; After shipping out an item to the customer, Amazon should send them an e-mail a day or two after expecting that theyll receive their package, asking them if theyve received it and are satisfied, and reminding them that there customer rep are there to help should they have any questions about their order. This is also a great time to remind them that you have similar items in stock or to offer them a coupon towards future purchases. Expansion to Asia Region Amazon should strive to expand its expertise to Asia region as well as high potentials are there which huge population. Education is becoming one important aspect in Asia and lack of important reference books are always a problem in many parts of Asia. It should diversify its marketing capability in Asia too to capture the market. Amazon is very less popular in Asia regions. Amazon.com should take Asia to consider for its business expansion. Amazon could also diversify its marketing and research ability to expand mostly to the developed countries of other territory. In order to grow big and always sustain in the market and competition, Amazon should takes this sort of steps to expand. International Sites; Amazon.com has got an added advantage of international sites on Canada, United Kingdom, Germany, Japan, France and China. All about what the customers have to do to browse the site with their language is by clicking to their national site. For example, if you clink Japan, immediately the whole website will change its descriptions and instructions into Japanese language. This is not at all applicable for a customer in Malaysia or any other regions of Asia. It should expand and add more languages options in its site to accumulate its customers. Giving customers what they want is also one strategy not all online business can do but if this can be proven in Amazons case then it have all the potential to be the one. Word-of mouth advertisement Amazon also should increase its word-of mouth advertisement. This might seem odd for an industry leader to rely upon such a quaint tactics as this, but we truly believe that in the world of Internet this is a powerful tool. We are quick to visit sites that our friends identify as being fabulous, and Amazon might capitalize on this by rewarding its customers who can reel in a new prospects. Expand the product lines Amazon should expand its product lines. Givens Amazons vision and its unique position in the etailer industry, the cost associated with entering new markets is significantly lower than that of its competitors. There is no reasons to let this advantage slip away unused. Conclusion In order to stay focus on business Amazon.com has various ways and strategies that can be implemented with proper organizations communication networks. Financial reports should be reviewed annually and quarterly if necessary to come up with decisions whether to boost up sales or to maintain on a certain criteria for the wellness of business. Amazon.com also should have a frequent customer feedback program where they could exchange view on the services and products most desired to be acquired online by customers. Top level management meetings should be initiated to assure goals are achieved. A proper corrective action should be determined after the first year if annual objectives werent accomplished. 3) Recommendations 1. Develop and implement a B2B exchange for suppliers manufacturers, distributors, and retailers to use. Because the largest percentage of e-commerce sales resulted from transactions conducted on B2B exchanges, this opened up a large potential market for Amazon.com to expand into. The benefit of this alternative was that Amazon.com could easily market this service to its large number of affiliates and partners that it conducted business with. 2. Amazon should expand its online auctions. Amazon has a need for an intermediary in transactions and would be able to market this additional service to both current customer base and use of personalized emails to new customers through advertising campaign. The benefit of this alternative is that Amazon.com would be expanding on an existing service offering and would not incur any developmental or startup expenses. This would work because of the prior experience of Amazon in expanding and marketing other product lines and services. 3. Develop an effective differentiating enterprise wide strategy to survive and prosper over the competition for the long-term future. 4. Amazon should use a web-based model to personalize service. Amazon should attempt to use personalization to build the right store for every customer. Each customer has a web page personalized based on his or her recent purchases. This is the equivalent of having a unique storefront for each customer in hopes of drawing in as many return customers as possible. 5. Increase advertisement to increase brand awareness. Through a general advertising campaign, like television and print ads, Amazon would be able to market their service to current customers and new customers. 6. Create a location where people have access to the internet to do online shopping. This could be in an Amazon location in different cities. The cities could consist of major populated areas to start. If this idea is a success, then they could venture out to under populated areas. Conclusion Amazon.com is a public owned company, which focuses on employees and excellent services. It is team oriented organized by product. Amazons web site offers the ability to present a broad range of merchandise. Well organized and easy to navigate help and FAQ pages make the difference in smooth shopping experience. Building a customer community helps to keep customers coming back to the site. It also helps shoppers identify with the brand. Amazon has built a loyal customer base of millions, thanks to a highly efficient web buying experience and outstanding customer service. With some controlling interest in popular Web sites, word-of-mouth from users, the ease of communication using e-mail and options such as gift certificates, Amazon.com has created one of the most popular home-shopping sites today.

Why Do Fireflies Glow? Essay -- essays research papers

Why do Fireflies Glow? Fireflies have evolved the ability to send from their abdomen as a means of communication with each other. The most important reason for the flashing is for sexual communication. Flash signals have been classified into two systems. One is where a continuously glowing female attracts a non-glowing male. The second is when a female, flashes a species-specific response to a flying male, who is broadcasting a pulsating signal. There are other functions of flashing as well, such as using their luminescence for lighting up the ground during landing and walking. Fireflies also flash when captured or confined, which is thought to intimidate predators. Males can sometimes bend his light organ forward and put it in the face of the female he's mounted, flash it, blinding her since her eyes are sensitive and adapted to darkness. She will then be unable to see rival males clearly, hindering her from communicating with other potential mates. (Lloyd, 1984a). A particular genus of firefly, Photuris, has evolved quite an interesting behavior. It has learned to mimic the mating flashes of another genus, Photinus. They have "cracked" the species-specific signal codes of their prey, using their own sexual signals against them (Lloyd, 1990). When Photinus males attempt to mate with Photuris, she eats them. This phenomenon is called either aggressive mimicry or predatory responding (Copeland, 1991). T...